Eileen Fisher: Sartorial Slouch
“I like simplicity. It makes the woman important. I want clothes to help us relax into ourselves.” – Eileen Fisher
In 1984, Eileen Fisher was having trouble getting dressed. At the time, she was working as an interior and graphic designer. “In my mind I kept seeing these simple shapes for clothes,” she says. “I knew they had to be beautiful colors, great fabrics and have certain shapes and proportions that worked together.” Eileen says this was her “aha!” moment.
With no sewing skills and only $350 in the bank, Eileen’s belief in these simple shapes were the beginning of something good. “I had four shapes made up and took them to The Boutique Show in New York.” Encouraged by $3,000 in orders, Eileen expanded her line to eight pieces, with the second show bringing in $40,000 in orders. “Suddenly, I wasn’t just Eileen Fisher. I was EILEEN FISHER, INC.”
“Design is what drives us and our business,” says Eileen. “We find that good design is a result of paying attention to what women want and need. The women who wear our clothes want to experience the magic that happens when you put on a piece of clothing that has been pared to its simple, pure essence. It comes alive on your body. It makes you move differently. It changes the way you think and feel about yourself.”
“I have two teenagers, great friends, five sisters, a brother, a mother and on most days, a very full calendar. I imagine my life is as busy as yours. I go to work, help my daughter pick out a prom dress, walk with friends along the river and every now and then host a party. In these modern and sometimes overscheduled times, I want EILEEN FISHER to be known for clothes you don’t have to think too much about. You put them on and know that they will give you the comfort, ease and elegance to move with confidence through your day.”
Eileen Fisher is available at Maison Weiss in Jackson, MS.
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